ARC SPORT AT THE UNIVERSITY OF NEW SOUTH WALES IS ALL ABOUT about movement. THEY decided to make THEIR own campaign tO tell the world about THEIR amazing sportswomen at UNSW, their journeys and THEIR COUNTLESS achievements.
Branding, print design, digital design, Videography, apparel design
TO CREATE A BRAND UNDER THE ARC SPORT UMBRELLA THAT WOULD ENCOURAGE AND MOTIVATE THE WOMEN OF UNSW TO GET MOVING AND GIVE SPORT A GO. THIS PROGRAM WOULD WELCOME AND ENCOURAGE FEMALE IDENTIFYING INDIVIDUALS OF ALL AGES, BACKGROUNDS, AND SPORTING ABILITIES
TO GET OUT, SOCIALISE AND GET HEALTHY.